Boulevard Arjaan embraces women’s empowerment principles

Driven by a strong belief in the important role women play in any society, The Boulevard Arjaan by Rotana, represented by its general manager, Hala Massaad Nahas, signed the Women’s Empowerment Principles Statement of Commitment.

The Women Empowerment Principles (WEPs) is a global initiative established by UN Global Compact and UN Women that guides businesses on how to promote gender equality and women’s empowerment in the workplace, marketplace and community to empower women to be more active in their participation in the labour market.

By joining the WEPs community, the leadership signals a commitment to this agenda at the highest levels of the company and to work collaboratively in multistakeholder networks to foster business practices that empower women. Hala Massaad Nahas, The Boulevard Arjaan by Rotana’s general manager, said that The Boulevard Arjaan by Rotana strongly believes in the importance of gender equality in the labour market. “Everyone deserves an opportunity that suits their efficiency and hard work, rather than being judged by their gender,” said the general manager.