Arab Bank concludes e-commerce campaign

By JT - May 17,2015 - Last updated at May 17,2015

AMMAN — Arab Bank announced in a press statement on Sunday the end of its e-commerce promotional campaign, in collaboration with Visa, for Visa credit card and Visa internet-shopping cardholders.

“The campaign ran during the month of April 2015 in Jordan, Palestine, Egypt, Lebanon, the UAE, Qatar and Bahrain. Campaign offered the winners cash-back rewards and bonuses when using their Visa credit and internet-shopping cards to shop online,” the press release said.

Naim Al Hussaini, executive vice president and head of consumer banking at Arab Bank, said in statement: “This campaign falls within Arab Bank’s strategy to promote internet shopping and reward customers who use their Visa credit and internet-shopping cards with exclusive offers.”

Karim Beg, Visa head of marketing for Middle East North Africa (MENA), said: “E-commerce growth in the MENA region has been strong in recent years, with consumer interest driving a greater influx of new merchants in the online market.”

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